Introducing New Media Age

New Media Age is the UK's only weekly magazine covering the business of interactive media: the Internet, wireless internet and interactive TV. It's essential reading for anyone using interactive media to communicate with their customers, and for all the companies providing the products and services that make those communications possible. It brings its readers exclusive news, informed analysis, thought-provoking commentary and detailed, in-depth features, all aimed at answering the fundamental question: how can interactive media improve my business?

NMA was launched in 1995 and quickly became the bible for the UK's Internet industry. Rather than covering technology, it concentrated on the business opportunities that were being created by the emerging technologies, an editorial focus it has retained to the present day. As part of this policy it has been tracking emerging interactive platforms, introducing authoritative coverage of the mobile and iTV sectors and uncovering the synergies that exist between digital platforms.

NMA's readers come from a broad range of business sectors and have a wide spread of online experience. The magazine has evolved to meet the needs of this readership, not just catering for experts but, through its acclaimed NMA Explains guides, Networks and Workshops, providing an introduction to key areas of e-business.

NMA is now the centrepiece of a range of offerings, including networking events, quarterly iTV and wireless supplements, and the industry's biggest awards. And it's still the magazine the online industry relies on to cover everything that matters in new media, every week.

Michael Nutley
Editor

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